The Innovation Engine Podcast presents a live recording of authors David DeWolf and Jessica Hall discussing their Amazon best seller, The Product Mindset: Succeed in the Digital Economy by Changing the Way Your Organization Think.

The authors are joined by Shawn DuBravac, Founder and President at Avrio Institute and author of the New York Times bestseller Digital Destiny, who serves as moderator.

The trio dive into the keys to successful digital product development, specifically highlighting three principles to success: minimizing time to value, solving for need, and excelling at change.

Have a listen and be sure to like + share!